Let’s face it – spiders are intimidating. Yet, when you’re in SEO, understanding how spiders crawl, index and render pages is vital to ensuring a site’s ability to flourish. Last week, Frédéric Dubut, senior program manager at Microsoft, broke down each concept for us at SMX East and explained how to optimize a site for crawl efficiency.
An example of how lazy loading works, courtesy of Google. Medium uses light placeholder images at page load, but replaces them with full images when the image comes into the viewport.
One year ago, I reported on the sad case of a jewelry company CEO, Michael Arnstein, who was arrested for forging court orders to remove negative content about his company from Google’s search results. His case highlights the lack of protection and justice available for online defamation victims like him. He’s now been sentenced to prison in what is largely a hollow victory. Read on to see how this is yet another nail in the coffin of Section 230 protections enjoyed by major internet companies like Google, Facebook, Twitter, Yelp, and others. Legislators are listening to cases similar to this one, and pressure is building to change the law.
Former head of Cortana, Javier Soltero, and a screenshot of the Cortana serviceCortana is losing its head. Javier Soltero, who was Microsoft’s vice president in charge of Cortana is leaving the company in December. He came to Microsoft in 2014 through an acquisition.
At the 2017 Chrome Web Summit Conference, Google introduced the world to the Chrome User Experience Report (CrUX) – a database constructed from multiple samples pulled from real Chrome users’ web browsing experiences. According to Google, the goal was to “capture the full range of external factors that shape and contribute to the final user experience.”